Hey! Welcome to my portfolio ♡

I'm Eva, a Multimedia and Marketing Artist based in Barcelona. I graduated with a Bachelor's degree in Multimedia in 2023, and I've always enjoyed working at the intersection of art, design and technology. I love creating visuals that are not only appealing, but also have a clear purpose behind them.

I started my career at FunPlus as a Motion Graphics Artist, where I got my first real taste of the gaming industry and worked across motion design, video, marketing content and game-related projects. It was also where I began to understand how creative work connects with the wider production and marketing process.

I'm currently working as a Creative Design Analyst at Smadex, where I create and develop advertising creatives for mobile games and other digital products. Working in UA has taught me to look beyond the visual itself: understanding the audience, thinking about hooks and engagement, testing ideas and using performance data to improve creative decisions.

My goal is to keep growing as a Marketing Artist in gaming, creating bold, memorable and effective creatives that bring games to life and make people want to play them.

Have a look around and enjoy the ride!